At Comprehensive Consulting Solutions for Small Businesses, we help small business owners recruit talent through ads on job and professional networking platforms. Recently, we have noticed that more clients are recruiting talent, compared to a few months ago.
Comprehensive Consulting Solutions loves seeing the surge in hiring, while we are in the midst of a pandemic, COVID-19. We always say that business owners should always be recruiting to ensure they aren’t put in a position to hire a body, instead of the right fit for the job, because of desperation. Some employees may not come back for a while or at all – a recruiting pipeline will be very important over the next few months.
If there are no candidates in the pipeline, finding the right candidate may take 3 to 8 months or more. The business really needs a replacement and just hires a body – since that may only take 3 to 6 weeks. A body may help for a minute in the short-term, but with the time, training, and resources put into a new employee – the long-term will paint a much different picture.
Instead of the employee paying for their self in 1 to 3 years, the employee will actually cost the company more - in terms of wasted time, inefficiencies, and wasted resources.
Let’s say Susie gives her 2 weeks’ notice or Sammy doesn’t come back to work after the business has reopened – what will the business do to fill those job responsibilities?
Hopefully, there is a recruiting pipeline and the company doesn’t just hire a body! A recruiting pipeline has applicants, candidates, and prospects for as many positions as possible.
One of the ways to add to a recruiting pipeline is to run recruiting campaigns and gather leads consistently to fill each part of the pipeline.
A few of our clients hire us to find qualified talent on LinkedIn. LinkedIn is a professional networking site, where users can like and react to status changes and updates, share articles, join groups, network, and more.
LinkedIn is a great recruiting tool for small businesses. A business can run job ads on LinkedIn and send messages to potential candidates. The ads are pay for click – cost varies by industry, title, etc. Daily budgets for a few of our clients is $10 to $15 – it only incurs costs when someone clicks on the job ad.
